Irish regional airline CityJet has unveiled its new branding and colour scheme as it transitions its business for future expansion.
Avro RJ85 EI-RJT is the first of the airline’s aircraft to receive the new branding, which features a new logo and a pair of red and beige curves sweeping down the fuselage.
The aircraft was unveiled at CityJet’s Dublin base by The Minister for Transport, Tourism and Sport, Paschal Donohoe TD. The airline’s Executive Chairman Pat Byrne said: “This is a new look for a new era as we continue to grow our passenger numbers and invest in our staff and fleet. Today is a special day as we bring CityJet forward with a new dynamic branding, which I would refer to as inside-out branding as it based hugely on what our staff across the airline determined it should be.”
CityJet separated itself from owners Air France in 2014 and since then has been redefining its business and looking at future expansion. It still operates codeshare services for Air France, and maintains a crew base at Paris, but is also now focusing on its Dublin and London City bases.
The airline, which operates a mix of RJ85 and Fokker 50 aircraft, is evaluating its future fleet needs. Both Bombardier CSeries and Embraer’s range of aircraft are under review.
With CityJet rebranded it is looking to further establish its links to mainland Europe from London City, as well as more growth on its UK-Ireland routes.
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